I attended the 8/19/21 webinar "Rule Based Matching a Deep-Dive" and posted this as agreed during during the session.
The context is initial cut-over and phasing in actual match merges volume to minimize disruption to downstream systems, internal users and actual customers which will result from significant merge of Organizations and Contacts.
Preferred approach would support the following:
1) Initial one-time historically loaded content is not automatically merged (understand this can be accomplished via rules as suggest only)
2) On-going content changes (create or change) are eligible for automatic merge including originally loaded history while at the same time the originally loaded history would not be merged using the automatic rule unless "driven" by newly arriving matched content.
3) In addition to have the capability to drive a controlled volume (based on match rule and other criteria) of specific automatic or suggest rules in an automated fashion.
For purposes of example:
Assume initially loaded "history" data:
a) first name: john last name: doe email:
john.doe@email.comb) first name: john last name: doe email:
john.doe@email.comc) first name: fred last name: smith email:
fred.smith@email.comd) first name: fred last name: smith email:
fred.smith@email.come) first name: jane last name: doe email:
jane.doe.@email.com]
f) first name: janet last name: buck email:
jane.doe@email.com Match rule 1: Automatic after history load; exact: first name, last name, email
Match rule 2: Suggest: exact email
After history load of a thru f above no automatic merges to be performed
Now on-going process of new content should drive automatic merges:
New content:
g) first name: john last name: doe email:
john.doe@email.com Now we should merge using match rule 1:
Only records a, b and g since these are "initiated" by new content
Not records c and d .. even though they meet the rule, don't want to automatically match unless new content drives the match
While the above processing continues with newly arriving create or change content resulting in automatic merges to existing "history", but no automatic unless new matching content arrives