Reltio Connect

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  • 1.  Is the Reltio Snowflake connector Bidirectional?

    Reltio Partner
    Posted 02-28-2023 10:38

     Can data flow from Snowflake to Reltio bidirectional?

    Chenchu Giri Manduva

  • 2.  RE: Is the Reltio Snowflake connector Bidirectional?

    This message was posted by a user wishing to remain anonymous
    Posted 02-28-2023 10:44
    This post was removed

  • 3.  RE: Is the Reltio Snowflake connector Bidirectional?

    Reltio Employee
    Posted 03-02-2023 14:36

    No, that's a really great question. The release that happened 2 days ago is starting out with one direction on the export fashion, but on our roadmap, we're hoping to make this in a bidirectional feed, so that we can import and export from Snowflake directly.

    There are some aspects of bidirectional flow.. So from the analytics attributes perspective, this is something that's usually powered by the customer. So let's say a customer would want to create maybe a target score for an entity like it's a contact. So part of my demo today is going to be a B2B lead score case. So for people looking at prospects to engage in the B2B sales, you have certain information about a prospect, but there's also maybe a score or a likelihood that they would convert for your product.

    You can essentially put in, in an analytics attribute here that score. It'll calculate that, pass it back into Reltio, and then on your next export you'd be able to see that analytics attribute lead score being populated in a bidirectional fashion. So that's something that's available today. But we aren't there yet when we talk about full scale, like import and export, from Snowflake. That's on our roadmap

    Jon Ulloa